Welcome to the EYES ONLY newsletter!

No doubt you will have noticed that it was James Bond Day earlier this week, with the Bond brands taking centre stage. Luxury Bond brands that is, with OMEGA releasing a SPECTRE watch and Turnbull & Asser, Crockett & Jones, N.Peal and Globe-Trotter all releasing Casino Royale branded/inspired products.

I was invited to attend the OMEGA SPECTRE watch launch event in Los Angeles, watch the event video here and gift unboxing here. The event celebrated the two new Bond and SPECTRE watches as well as the opening of a pop-up exhibit in the Glendale Boutique, with actual Bond props on display. The exhibit is open until 8 November so check it out if you have a chance to visit.

Ian Fleming Publications surprised everyone with the announcement of another new James Bond story, which will be released in December. All In pays tribute to Ian Fleming’s fourth novel, Diamonds are Forever, 70 years after its publication in 1956, and will see the return of the character Tiffany Case.

And finally another new No Time To Die ID!

James Bond’s toothbrush has finally been identified: at the Omega Boutique Bond SPECTRE exhibit I saw Bond’s toothbrush from No Time To Die and it was identified with the help of by whatsdanielwearing as a Benat wooden toothbrush (shop here), scroll down for more info.

Enjoy!

Remmert van Braam
founder BOND LIFESTYLE

OMEGA brings James Bond and SPECTRE together for the first time in a new Seamaster Diver 300M collection that launched October 5th 2026.

Another new James Bond adventure is coming in 2026. Ian Fleming Publications has announced All In, a brand-new 007 novella set in Ceylon in 1954 and featuring the return of Tiffany Case. Written by bestselling historian and author Dan Jones, the book will be published on 3 December and celebrates the 70th anniversary of Ian Fleming’s Diamonds Are Forever.

or pre-order on Amazon

James Bond’s toothbrush has finally been identified: at the Omega Boutique Bond exhibit, I took a photo of Bond’s toothbrush from No Time To Die and it was identified with the help of by whatsdanielwearing as a Benat wooden toothbrush.

Available for only $4.99 making this one of the most affordable Bond items!

And if you click the link and enter code BONDLIFE you even get 10% OFF.

Globe-Trotter has revealed a new Casino Royale luggage collection, celebrating the 20th anniversary of Daniel Craig’s first James Bond film.

All 25 Bond films are back on Prime Video for the month of October.

Turnbull & Asser has launched a new ten-piece Casino Royale Collection, reimagining James Bond's famous black-tie look as the Daniel Craig film celebrates its 20th anniversary.

For James Bond Day, IOI announced the new 007 First Light vinyl record.

Experience the quietest moments of tension and the biggest cinematic themes as they develop a new flavour on a format as timeless and classy as the agent himself.

Pre-orders coming soon.

To celebrate James Bond Day, Factory Entertainment gives you an exclusive discount code for 20% off most in-stock items! Use code TOPSECRET during checkout at FactoryEnt.com.